by alice cuningahme | Jul 14, 2020 | Content Strategy, Copywriting, Tone-of-voice
Tone of voice is the way you communicate. When you’re speaking, it means the actual sound of your words. Do you sound happy or sad? Bored or enthusiastic? Anxious or relaxed? When you speak, you can say the same word in multiple different ways, with completely...
by alice cuningahme | Jul 7, 2020 | Content Strategy, Content Writing, Copywriting
What is business storytelling? Just another buzzword? Or an essential way to connect with your audience and build your authority? We’ve been telling and listening to stories ever since we were wandering hunters, gathering around the campfire each night to tell of the...
